A Leader in Homebuilder
Business Intelligence Software
Founded in 2004, we began by guiding national homebuilders through the complexities of ERP software implementations. The more builders we helped and the more ERP solutions we implemented, the more we realized the wealth of ERP data available for analyzing and extracting operational insights. Companies just needed an easier way to access it. So, in 2009 we developed informXL, a software solution designed to help homebuilders better see their data for more informed business decision-making.
Fast forward to today, and our original vision has proven to be invaluable to the homebuilder community. The proliferation of industry data, both self-managed and in the cloud, is enabling builders to become true data-driven organizations. We see the data possibilities as limitless, and we strive to deliver solutions to help our customers turn their data into their greatest operational asset.
Through our expertise in visual analytics, dashboards, specialized reports, apps and integrations, informXL is your homebuilding data partner.
Meet the Team
Madison brings a unique understanding of homebuilding after roles in sales, purchasing, marketing, and IT. Her previous work at a top Builder 100 company illustrates her love for problem solving and analytics. As their first analyst, she established a reporting infrastructure and created custom reports and dashboards for the executive team. Madison loves music, and she can most likely be found at a concert in her free time.
Director of Client Relations
Erin Morris is the informXL Support Manager. Her previous position included implementing enterprise-level systems and business management software for a top Builder 100 company. She is familiar with the realities of IT’s back-office while focusing on the needs of users. Erin enjoys running, college football, architecture, all things West Virginia, and above all, spending time with her husband, young children, and their dogs Steadman and Geno.
Ruby comes from a background of different sciences, with an emphasis on Computer Science. After learning to code, she developed websites and provided IT support for businesses in the Boise area. Her love of problem solving and determination to decipher data puzzles have become essential in this role. In her spare time, Ruby is backpacking abroad, hiking with her dog, or using her slow-cooker.
Vice President of Product
Demeri has spent her career in Business Intelligence working for both single and multi-family builders. She knows firsthand how much value data can bring to an organization, and is looking forward to using her experience to bring the customer perspective to the product line. Outside of work, Demeri spends most of her time reading mystery novels, playing games with her husband, and planning her next big outdoor adventure.
Sr. SQL Developer
Sr. Application Developer
President & CEO
Sr. Account Manager
Nathan Sybrandt has worked in both Operations and Systems for 25 years, having led multiple large ERP deployments and struggled through the daily reality of running a purchasing team. His mix of experiences can be seen in his approach to systems – they only matter if they bring dollars to the bottom line. In his free time, Nathan can usually be found wandering in the mountains or tending his garden.
With experience in BI Application Development and Data Analytics, Clair has become a great asset to the informXL team. She is ready to take on any challenge to satisfy the customer. In her free time, you can find Clair planning her next home makeover project or spending time with family.